Strategy
Creative Analytics 109: Performance Benchmarking for Higher Creative ROAS
Performance benchmarking is crucial. It can boost the returns you get on your creative. Here's how.
Sourya Reddy
Sourya is the co-founder and CPO of Pint AI, and the guy-in-charge for this newsletter
Operations
Pint AI Product Updates: Week 10
A sneak peek to the front-end
Strategy
Creative Analytics 108: Who TF is a Creative Strategist?
The demand for creative strategists is rising, especially among agencies and D2C brands. Here's why
Operations
Pint AI Product Updates: Week 9
Explaining the roadmap
Ad Systems
Mastering Ad Account Organization: Best Practices for Google and Facebook Ads
Setting up your ad account in the right way can really help boost your ad performance; Google and FB themselves tell you this! Here's how you can start organizing your ad accounts better.
Operations
Pint AI Product Updates: Week 7 & 8
Introducing the team behind Pint AI!
Tools
Creative Analytics 106: The Link Between Neuromarketing & Digital Ads
Neuromarketing is an emerging field of study, that looks at how people respond to advertising and other brand-related messages. This has a deeper impact on your digital ads that you know. Here's how.
Content
Creative Analytics 105: Sound & Music Can Lift Ad Performance
Sound and music are central aspects of video ads, especially across short form videos. Using them effectively is central to improving ad performance.
Content
Creative Analytics 103: The Impact of Typography on Ad Creative Performance
Typography can have a marked measure on the quality and performance of ads. It's important to know the best ways to use typography.
Operations
Pint AI Product Updates: Week 6
An intro to our product design approach
Operations
Pint AI Product Updates: Week 5
1 month in, here's where we are
Strategy
Creative Analytics 101: Using Logos The Right Way Can Boost Your Ad Creative Performance
Something as small as logo placement in your ad creative can have a huge impact on your performance. Here's how