Content
Creative Analytics 103: The Impact of Typography on Ad Creative Performance
Typography can have a marked measure on the quality and performance of ads. It's important to know the best ways to use typography.
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Operations
Pint AI Product Updates: Week 6
An intro to our product design approach
Content
Creative Analytics 102: Keep an Eye on Layout & Basic Design of Ad Creatives
The basic structure and layout of ad creatives are super important when you're looking at increasing their performance. An ad structured the right way can have more impact than you know. Here's how
Operations
Pint AI Product Updates: Week 5
1 month in, here's where we are
Strategy
Creative Analytics 101: Using Logos The Right Way Can Boost Your Ad Creative Performance
Something as small as logo placement in your ad creative can have a huge impact on your performance. Here's how
Content
How a Face Can Boost Ad Creative Performance
Including faces in your ad creatives can have a huge impact on returns, if done right. We uncover the psychological and emotional impacts of using faces, and how you can track their performance.
Content
How Colors Can Make or Break Your Ad Creative: A Guide
The choice of a certain background color in an ad creative can have a sizeable impact on its performance. Here are some best practices for using colors to your advantage in ads.
Operations
How Creative Analytics Can Boost Your ROAS
Creative analytics is far more valuable in 2024 than it ever was; it provides a much needed growth lever for marketers, and if used well, can boost ROAS
Content
Combatting Creative Fatigue in Digital Ads
Creative fatigue is the nightmare of every marketer; it's the point at which you know your ad is no longer effective. And this happens almost weekly. So how can you combat creative fatigue?
Content
7 Steps to Optimize Ad Creatives for Higher Conversions: A Guide
Optimizing your ad creatives is one of the most crucial steps you can take for driving better conversions. What does it mean? Simply put, ad creative optimization involves fine-tuning various elements of your ads to maximize their performance. By leveraging conversion optimization tools and creative improvement software, marketers can create
Strategy
Why I’m Betting on Creative Analytics to be the Next Big Thing in AdTech
With algorithms taking over audience targeting, and privacy features and regulations becoming more mainstream, creative personalization is the lever of growth that media buyers should focus on. Here's why
Operations
Pint AI Product Updates: Week 4
Designing the MVP has begun!